Blogs / 360 degree Visibility for your Institute

360 degree Visibility for your Institute

Inventory Management ● 2 Nov 2022

SEO(Search Engine Optimisation)
How OkieDokie is helping through SEO?
Pay-Per-Click Advertising
Email Campaigns
Inbound Lead Nurturing
Content Marketing
Social Media Marketing
Website
Conclusion

With digital marketing and social media becoming more and more prevalent in our everyday lives, you may be wondering how you can take your marketing efforts to the next level. It is a way to help your college or institute stand out from the crowd and enhance visibility

SEO(Search Engine Optimisation)

Want to boost your institute's online presence? Look no further than search engine optimization! We'll help you optimise your site and boost your search ranking so that prospective students can easily find the institutes and increase the leads and attract more students.

How OkieDokie is helping through SEO?

To enhance the institute's online presence, We are here to help! With expert SEO strategies, we'll help your website rank higher on Google and get more traffic. From on-page optimization to link building, we'll boost your visibility so you can be seen by more students. SEO helps in gaining brand awareness and increasing the website's organic traffic

Pay-Per-Click Advertising

If you're looking to boost your online presence and get more students to your school, PPC advertising is the way to go. It's targeted, effective, and highly effective. With the right tools and strategy, you can boost your visibility and get more customers than ever. It must be effective and satisfy the need for which it was clicked. Investing more in the relevant keywords can help in increasing the clicks. Providing an opportunity for advertising to target a specific audience who is actively searching for related information. Also, suggesting the best keyword selection with the demographic changes and time settings in a detailed and researched way

Email Campaigns

Building up a healthy list is a successful way for warming up prospective clients. Email marketing campaigns can be personalised more than those on social media, considering the reach and conversion rate associated with email marketing. What makes email marketing powerful and lucrative is that it gives you direct, individual access to your audience’s inboxes. It further helps in boosting brand awareness and increases customer loyalty and conversions. Not only can it help you reach new audiences, but it can also deepen your relationship with your current one. When used effectively, email marketing can help you grow your institute in new and exciting ways.

Inbound Lead Nurturing

The generation of leads is the first piece of the puzzle. Once the prospect becomes inbound leads, the team needs an effective nurturing strategy for maintaining engagement and convincing those leads to become customers. Otherwise, the potential customers are lost. Attracting inbound leads remains a top priority for marketers, and creating an effective inbound lead nurturing strategy to maximise conversions is equally important

Content Marketing:

Providing relevant information establishes trustworthiness among the customers. It serves various purposes within the realm of digital marketing. It includes creating informational, and educational materials and distributing them through online networks. It enhances sales and encourages cheaper conversions. The content must be created that speaks to the needs and pain points of the customers.

Social Media Marketing:

For building credibility and image, social media handles play an important role. Creating custom content for the social media platform for promoting and driving engagement. Engaging with more audience at just a low cost as compared to the other strategies for boosting conversions and enhancing customer satisfaction. Also, in consultations and per the guidelines, managing and growing the social media accounts. Social media can benefit educational institutes and the institutes are using it effectively to increase enrollment. Social media can be used by colleges and universities as well as for transforming their engagement with their customers. Even if any institute doesn’t have a website of its own, it can still use social media websites to promote its educational institute.

Website:

The first thing to start off with Digital marketing is to make a website. All other techniques are just to bring people to the website. Moreover, a website with good content and traffic helps in bringing more leads. It helps in improvements and further interactions with the customers. A good-looking and mobile-friendly website is all one needs at the beginning. Digital marketing is done by driving traffic to a website

Conclusion :-

As more and more students are opting to study online, it's more important than ever for universities to find creative ways to connect with their students. With digital marketing, it's never been easier to connect with students at every stage of the journey. We're committed to providing our students with the support they need, and digital marketing is helping us do just that

Nov 2022

OkieDokie, a software company offers a well performing software for the educational institutions in India. For parents,quicker online payments rather than wasting time in queues, For institutes, the ERP solutions. Making every task simplified and easy with OkieDokie. Get Started